Network Marketing Secrets – From the Mind of an MLM Superstar

January 3, 2010 in Business Ideas

This piece covers the first part of the network marketing secrets as shared recently by David Wood in a webinar. This part covers the 4 phases of expansion in an MLM business. This is especially valuable information to keep in mind when coaching your new associates. And, for old-timers, you may get some ideas here that are a dead giveaway, or clue, why and specifically where you are currently stuck in your own business.

  • Phase 1 – Prospecting is the first phase of MLM expansion. This is what is taught by most MLM companies, e.g., making a list and contacting everyone on it. Here is the first secret: this phase only lasts from 72 hours to about 2 weeks. The important point about this is that there is limited time and therefore you won’t continue bothering friends and family relentlessly.
  • Phase 2 – Direct Marketing is the second phase. This phase will take some time as you you develop your marketing system to reach out to the 6.5 billion people in the world that you don’t know. Depending on your preferred marketing method(s), this phase will include article marketing, mailers, facebook marketing, etc.
  • Phase 3 – Attraction Marketing is the third phase. This phase begins when your lead flow from Phase 2 exceeds your ability to call prospects. New marketing strategies are now possible, e.g., creating a “product” to sell to your contacts. David Wood has reached this phase in about 3 months time, having just recently developed his own training/marketing “product” according to the unique “system” that he developed himself in Phase 2.
  • Phase 4 – Mentoring is the fourth phase. In this phase you can work on creating success in at least 3 other people. Success in an individual is defined as creating income beyond what they’ve ever made before.

Did you see yourself in these phases? Unfortunately, most never learn these network marketing secrets and either give up or never make it past Phase 1. For most, it isn’t their fault, rather a lack of training in how to do the essential parts of Phase 2 in order to advance.

It is important to highlight that Internet marketing, although central to the process, especially Phase 2, isn’t actually a required method. In light of David’s obvious success via the Internet and article marketing, it is somewhat unexpected to hear from him. But just bear in mind that individuals will achieve success on distinct routes.

If your own personal path does include the Internet and article marketing, be sure to allow the flexibility to others to incorporate their own methods and strategies. In fact we propose that you learn and incorporate additional strategies developed by others on your team as part of your own path to success. We anticipate additional network marketing secrets to emerge in the process, especially in the rapidly changing world we live in.

Jim Green is an attraction marketing specialist, with over 10 years in network marketing. For further details on an article marketing strategy, visit our MLM lead generation system for access to restricted training on this method as well as many additional systems and tools.

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