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Google AdWords Strategy – Part 1: Relevance

March 15, 2010 in PPC Advertising

With permission from the Google AdWords Guide: Novice to Expert to Superhuman – http://www.AdwordsCampaign.net 1. RELEVANCE     A primary aim is to reduce your cost per click (CPC). Google will favour you with a low cost per click if you master the concept of relevance. If you don’t, your pay-per-click rate will be high, your [...]

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Tweeter Affeliate

March 15, 2010 in PPC Advertising

Dear Fortunate Internet Profiteer, Imagine finding a breakthrough marketing technique which generates $855 a day. Imagine making that kind of cash in just 20 minutes a day. And imagine doing that without having to spend a dime. The last couple of years have put the heat on our finances. Even now many jobs are under [...]

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